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MAD Toy Design's first original platform figure the MAD*L was initially produced by another company, but in 2007 we picked up the project and have been running strong with it ever since. Created in 2002 as a platform for new designs and collaborations with artists of all types, the MAD*L figures have always started with 3 designs by MAD himself. These are called “Phases” and often have smaller exclusive variant runs along with them. Production runs vary in size but are usually no more than 1000pcs each design. Once a run is gone, it’s never reproduced making them truly collectible.


Figures stand 5” and come packaged in a custom 4 color box with inner bag to keep the product safe.  There’s a custom sticker applied to the top for easy identification of what’s inside.

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